We choose ingredients with care, because
how you feel Matters.
Since 2015, we have been on a mission to clean up coffee moments by cutting fillers, hidden sugars, and artificial junk. Now we bring you our cleanest label ever, made with real ingredients chosen for how they make you feel. Every ingredient serves a purpose — to bring comfort, balance, and clean energy to your cup.
Meet the New Clean Label Lineup
Every Ingredient Has a Purpose
We believe ingredients should do more than fill space on a label. Each one is chosen for how it supports flavor, texture, and how you feel after the cup is empty. What follows is a closer look at the ingredients we trust and why they are here.
Organic Coconut
Milk Powder
Smooth, Natural Creaminess
The Story
We source our organic coconut milk powder from the southern coast of Sri Lanka, where small family farms grow coconuts in salt-kissed air and rich volcanic soil. The milk is pressed fresh and gently spray dried with a touch of tapioca starch. No maltodextrin, no synthetics, no dairy.
Why We Put It In
This gives every cup its smooth body and quiet richness. Coconut milk powder creates a naturally creamy texture while providing medium chain fats that support steady energy and a sense of fullness that lingers. The result is comfort that lasts.
MCT Oil Powder
Clean Energy & Balanced Clarity
The Story
Our MCT oil powder starts with coconuts grown in the same sun-soaked regions that give our milk powder its heart. Their oil is cold pressed, then gently combined with acacia fiber, the natural sap of desert trees, to create a fine, creamy powder. The process is simple and intentional.
Why We Put It In
MCTs provide a fast source of energy that feels steady and clean. They support focus and help keep energy even, without spikes or crashes. Where coconut milk powder brings comfort and richness, MCT oil powder adds clarity and balance.
Allulose Crystalline
Pure Sweetness, Naturally Balanced
The Story
Found in small traces of fruits like figs and maple syrup, allulose is a rare sugar known for its smooth taste and purity. Each crystal is crafted to blend seamlessly. It looks identical to sugar but behaves very differently in the body, with around 90% fewer calories per gram.
Why We Put It In
Allulose adds a clean, sugar-like finish and helps keep the cup balanced for people who monitor their glucose levels. It brings gentle sweetness without added sugar, so you can enjoy the moment with more intention.
Sunflower
Lecithin Powder
Natural Harmony & Smooth Consistency
The Story
It begins in a field of sunflowers that naturally turn toward the sun and store their energy in nutrient-rich seeds. From those seeds comes pure, non-GMO oil that is gently refined, dried, and milled into a fine golden powder.
Why We Put It In
Sunflower lecithin keeps our products smooth and consistent. It helps coconut oils, MCTs, water, and coffee blend effortlessly, keeping the creamer velvety from first pour to last sip. It's the quiet ingredient that holds everything together.
L-Theanine
Calm Focus from Green Tea
The Story
L-Theanine comes from green tea leaves that have been cultivated and enjoyed for centuries. The leaves are carefully grown, harvested, and gently processed to preserve their natural character. It is extracted with care and standardized for purity and consistency.
Why We Put It In
It's the ingredient that smooths the edges of caffeine, helping focus feel steady and relaxed. L-Theanine supports balanced energy and a calm mind, so your cup doesn't just wake you up. It centers you.
Guar Gum
Natural Plant Fiber for Creaminess
The Story
Guar gum comes from the seeds of the guar plant, a hardy legume that thrives in dry, arid regions. The seeds are simply dried, ground, and sifted into a fine powder. Nothing added, nothing taken away. This natural fiber has been used for generations to thicken and smooth foods.
Why We Put It In
A tiny amount gives our blends their body and soft, creamy texture. Guar gum helps everything stay blended and silky without artificial stabilizers. It's a small, natural step that makes each cup feel rich and consistent.
Stevia Leaf Extract (Reb M)
Pure Sweetness from a Small Green Leaf
The Story
High in the hills of South America grows the stevia plant, a small green leaf long known for its natural sweetness. The leaves are carefully harvested, steeped in water, and gently filtered. We specifically use Reb M, a higher-purity extract chosen to avoid any bitter aftertaste.
Why We Put It In
Stevia leaf extract adds gentle, natural sweetness without added sugar. The higher-purity Reb M delivers a smooth, balanced flavor that feels light and satisfying, letting every other flavor in the cup shine through.
Green Tea Leaf Extract
Natural Focus & Antioxidant Support
The Story
High in the misty hills of Asia, where green tea has been cultivated for centuries, young leaves are carefully hand-picked and gently dried. Through a simple water extraction, we concentrate the leaf itself, capturing its naturally occurring polyphenols at their purest.
Why We Put It In
Green tea leaf extract brings natural balance and vitality to our blends. Its antioxidants support overall wellness and keep every batch bright and full of life, the same reason people have cherished green tea for centuries.
Sea Salt
Natural Balance & Flavor Harmony
The Story
Drawn from the ocean and naturally dried by the sun, our sea salt is ground to a fine, delicate texture that blends effortlessly. A simple element from nature's oldest source, it brings quiet balance and depth to flavor.
Why We Put It In
You'll find sea salt in our Hot Chocolate and Instant Lattes, where a small pinch brings everything into balance. It rounds out sweetness, deepens flavor, and makes each sip feel smooth and complete.
Instant Espresso
Powder
Crafted for Depth & Balance
The Story
In the coffee-growing regions of India, ripe beans are harvested and roasted to reveal their full, complex character. They're gently dried to capture the aroma and depth of freshly roasted coffee. What remains is pure, soluble espresso powder. Nothing added, nothing artificial.
Why We Put It In
Espresso powder gives our instant latte its rich backbone, depth, warmth, and a touch of roasted character that lingers. It balances sweetness and deepens flavor in a way only real coffee can.
Premium Cocoa
Powder
Rich Chocolate Depth & Pure Comfort
The Story
We source our cocoa from Ghana, Ecuador, the Dominican Republic, Ivory Coast, and Brazil, where cacao trees thrive in warm rain and fertile soil. The beans are carefully fermented and roasted at origin before the finest powder is separated.
Why We Put It In
We use premium alkalized cocoa powder to give our Instant Hot Chocolate the richness and depth real chocolate deserves. Cocoa brings warmth, balance, and a familiar sense of comfort, along with naturally occurring compounds long associated with chocolate's satisfying feel.
Natural Flavors
Powder
Authentic Taste, Naturally Inspired
The Story
Every flavor begins with something real, a plant, a bean, a nut, a pod. Those natural essences are captured at their freshest and gently spray dried into a fine powder so they blend easily with our creamy base. It's a quiet process that protects what makes each flavor honest.
Why We Put It In
Natural flavors help define each blend and bring familiar taste into balance. We use them with restraint and intention, only to support real ingredients and keep the cup honest and recognizable. Never to mask. Always to express.
Still Curious?
Are these ingredients safe for daily use?
Yes. We choose high quality ingredients that are commonly used in foods and drinks people enjoy every day. Each one is selected for balance, comfort, and consistency as part of a regular routine.
Why do you use natural flavors?
Natural flavors help define each blend and bring familiar taste into balance. In some flavors they play a more prominent role — not to mask ingredients, but to express them clearly. We use natural flavors with restraint and intention, only to support real ingredients and keep the cup honest and recognizable.
Why do some ingredients appear higher on the label in certain flavors?
Ingredient order reflects how each flavor is built. When taste expression matters more, certain ingredients take on a larger role. The intention stays consistent across every blend.
Are these products meant to replace supplements?
No. These are foods and drinks made with functional ingredients. They are designed to support how you feel as part of a daily routine, not to act as supplements.
Why do you use both allulose and stevia?
Each plays a distinct role in how sweetness is experienced. Allulose provides a sugar-like base that rounds out flavor and creates balance for people who monitor glucose levels. Stevia adds gentle sweetness on the front end. Used together, they deliver a familiar sweetness that tastes complete and clean — without the sharp or hollow notes either ingredient can create on its own.
Why do some ingredients sound unfamiliar?
Some ingredients do quiet work behind the scenes — like blending, texture, or balance. We include them only when they serve a clear purpose in how the cup looks, tastes, or feels.
How do you choose your ingredients?
We work with trusted suppliers and require a certificate of analysis for every ingredient we source. Each finished batch is then tested by an independent, ISO accredited third party laboratory to confirm microbiological safety and consistency. Every ingredient must earn its place before it ever reaches your cup.